Why ThrivoIQ

You already paid for the lead. Stop paying to manage it too.

The math on renting leads, run on your own numbers — plus an honest look at how we stack up and why switching isn't the ordeal you've been burned by before.

The referral-fee trap

A per-placement fee is a tax on your own occupancy.

Lead marketplaces charge you every time a family they referred moves in. The better your close rate, the more you pay them — you are literally penalized for being good at sales. And the relationship ends at the handoff: no pipeline, no follow-up, no system. You rent the introduction and rebuild everything after it yourself.

A flat subscription flips the incentive. Close more, pay the same. Every extra move-in is yours.

Run your own numbers

The ROI calculator

No borrowed statistics. Enter what you actually pay and see it side by side.

Your numbers

6
$2,000
1

The referral fee is your own number. ThrivoIQ makes no claim about typical industry pricing — replace it with what you actually pay.

At your inputs, per year

$144,000

Status quo (referral fees)

$7,500

ThrivoIQ (flat subscription)

You keep

$136,500

per year, back in your operating budget — the same families, without the per-placement toll.

Honest comparison

Where everyone actually plays.

Marketplaces sell reach. CRMs sell software. ThrivoIQ is the only one doing all of it — and we'll mark “Varies” rather than invent a competitor's weakness.

CapabilityThrivoIQA Place for MomCaring.comSeniorLiving.comNext Chapter LivingSherpa CRMAlineECP
Senior living directory reachVaries
CRM built for senior living
No per-lead referral fee
Resident + census managementVaries
Automation + two-way SMSVaries
Directory + CRM + residents in one

Competitor capabilities are summarized from public positioning and vary by plan; “Varies” marks anything plan-dependent. See something wrong? Tell us at team@thrivoiq.com and we'll correct it.

Security & trust

Real practices, not badges we haven't earned.

Role-based access

Five real senior-living roles — Owner, ED, Sales Director, Administrator, Staff — so a caregiver sees residents and a sales lead sees the pipeline.

Encrypted storage

Data encrypted at rest and in transit, scoped per community. No shared logins pretending to be security.

Per-community isolation

Every record is bound to its community. One operator's data is never visible to another.

We don't claim certifications we don't hold. Ask us where we are on SOC 2 and we'll tell you straight.

Switching, de-risked

Your data walks in on day one.

You've been burned by a “six-month implementation” before. This isn't that. A guided CSV/Excel import wizard auto-detects your columns, flags duplicates, and brings your existing residents and prospects across — you review, confirm, and you're live. No re-typing a spreadsheet by hand.

  • Smart column auto-detection
  • Duplicate handling built in
  • Residents and prospects, together
  • Review before anything is written